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The OEM Product Group offers integrators and manufacturers a seamless integration option of standard Positioners, Platforms and Modular Components. The Platformation line is robot friendly and highly configurable. Platformation customers can provide free-ship new robots or redeployed used robots for refurbishing and integration. The OEM Product Group also offers services such as systems controls, system integration, installation, training, application engineering assistance, simulation modeling and other robotic peripherals such as torch cleaners and weld torches.

The OEM Product Group is led by , and . Together with the Genesis product application engineers, they have over 40 years of robotic welding experience. This group is focused on providing best-in-class Positioners, Platforms and Modular Components.